Victory Motorcycle Logo Design
VICTORY MOTORCYCLES BADGE REDESIGN
Victory Motorcycles New Logo Design – Store Display
Victory Motorcycles New Logo Store Display
The intention of the Victory Motorcycles logo redesign was to create a timeless icon by:
- Making it bold and clean
- Matching it to the attitude of the newest American motorcycle brand
- Fitting the look of the existing Victory motorcycles’ tank and fender lines
- Creating a logo that people want to wear and show off in all aspects of their lives
The new “Victory” font is a hand drawn custom made font made from taking the older Victory font into a more contemporary one. By doing this it helps transition the new logo feel from the old.
Tank badge is stamped aluminum with a clear resin in the red V.
Here is a behind the scenes video of the making of the stamped aluminum Victory badge.